I’m working on a Marketing exercise and need support.

Unhappy Customers – Watch the video, Unhappy Customers, and answer the following questions:

https://www.youtube.com/watch?v=5YGc4zOqozo&feature=youtu.be

Case Study discussion:

Question one

Question two

Question three

Finally, if you were the CEO of United Airlines, what would your response have been. Provide a rationale for your answer.