I’m working on a Communications question and need guidance to help me study.

Read the article attached. https://hbr.org/2015/06/persuasion-depends-mostly-… Write a 1-2 page response discussing the ideas of responsibility for the persuasive message being with the speaker or the audience. What do you think are the most challenging problems in persuading your audience to see your point of view? Do you expect them to agree with you after hearing your rationale? What methods of persuasion might you use to deliver your talk?
This paper is to be written in an essay format using double line spacing and Calibri, 12 point font. Do NOT just answer the questions but structure a response that is thoughtful and comprehensive.

please no references